Transforming customer 360 for the connected consumer
Massive volumes of customer data are being generated every second. To derive valuable insights from these real-time data streams, businesses must first be able to access a unified, single screen view of the customer journey. Yet, more and more brands are struggling to achieve this unified view.
How can modern enterprises get access to a single-screen view that provides a complete picture of every customer’s past, present, and future? How can they turn transactional customer interactions into personalized conversations in real-time?
This whitepaper explores why real-time customer 360 is imperative for today’s organizations. It also highlights:
- What is real-time customer 360 and why it is imperative for enterprises
- How Apache Spark based architecture addresses the challenges of real-time customer 360
- How a leading cable TV network transformed customer experience with customer 360
You may also be interested in…
As the Internet of Things generates incessant data, organizations need smarter and more efficient ways to manage and process fast-growing…
Anomaly detection forms an essential component of real-time analytics, which help enterprises gain significant actionable insights across a wide variety…
Leading Cable TV and Telecom Provider Enhances Customer Experience with A Customer 360 View, Using StreamAnalytix
Cable TV service providers across the world are facing immense competition for customer retention and new customer acquisition, not only from traditional…
Airlines today have access to a wealth of customer data. The ability to analyze this data in real-time can lead…
Enterprises have realized that a consistent, complete, and real-time view of customers across systems and channels is the key to transforming the customer experience.
Real-time insight-driven decision-making is a key enabler for enterprise digital transformation. But traditional ETL tools face multiple challenges in collecting, cleansing, and preparing data for analysis,
Meetup – Stream Processing with Apache Kafka, Flink and Spark
November 2, 2019 - November 2, 2019 Hotstar office (Bangalore)
Accelerate your journey from data to decisions – A unified analytics platform for ETL, ML, and BI
Jul 15, 2020 | 10:00 am PT / 1:00 pm ET